About Us.

Clean // Canadian // Cruelty Free

PHNX COSMETICS.

PHNX Cosmetics, a radiant phoenix rising from the Canadian landscape, embodies purity and innovation. Founded on the principles of clean ingredients, cruelty-free ethics, and a commitment to quality, this brand transcends the ordinary.

In a world of harsh chemicals, PHNX Cosmetics stands as a sanctuary of clean beauty. Parabens, Formaldehyde, Sulfates + Talc have no place here, ensuring that every product not only enhances your skin but nourishes + hydrates it as well.

Crafted with precision and passion, our cosmetics embody the Canadian spirit—resilient, pure, and unyielding. Our products are proudly made in Canada, a testament to the dedication to excellence that defines our identity.

Join us in this radiant journey where beauty meets conscience. PHNX Cosmetics is more than makeup; it's a pledge to uphold the highest standards of beauty for you, for Canada, and for the world.

MISS UNIVERSE CANADA 2021

FOUNDER + CEO

TAMARA JEM, the embodiment of resilience and beauty, captured hearts as Miss Universe Canada 2021. Yet, her remarkable journey to founding PHNX Cosmetics is a tale of transformation from adversity.

Battling cystic acne in her adulthood, Tamara searched for all the possible help she could find and much of it didn't seem to work and actually made her skin worse. She embarked on a journey of crafting makeup that would not only cover but heal, she ignited a spark of hope. It was a quest for clean ingredients + high performance that led her to choosing formulations that are free from endocrine disrupting ingredients like parabens.

What began as a personal odyssey soon inspired those around her. Friends and family witnessed the magic, and PHNX Cosmetics was born—a testament to inner strength and Canadian spirit. It is a brand that rose from the ashes, a beacon of empowerment, proudly made in Canada.

Join us in celebrating Tamara's extraordinary journey, where beauty meets resilience, and PHNX Cosmetics becomes the canvas of transformation.